As per this post at Adwords Help, Google doesn’t recommend using the keyword insertion feature in the display url:
For example, say you have the
following three keywords:
best hotel
“best hotel”
[best hotel]
And a display URL that reads www.BookMyHotel.com/{KeyWord:HotelSale}
If a user searches “best hotel”, he/she will see the same display URL
(www.BookMyHotel.com/besthotel) as a user who searched “find best
hotel” or […]
Google Doesn’t Recommend Using Keyword Insertion Feature in the Display URL
May 30th, 2008 · 1 Comment
Tags: Adwords Management · ppc management
Adwords Copy that will Suck ‘em In
May 26th, 2008 · No Comments
Here are a few examples of astounding ads for Google Adwords:
{Keyword:Network Marketing Biz}
Learn how You too can recruit 25
New people every month just like us
www.internet-network-marketing.net
Business Opportunity
{keyword:Start a Small Internet Business}
Learn to Make 1K Month Part-Time
www.MLM-Business-Opportunity.net
Before Joining {keyword:Arbonne}
Read how I made 7K last month by
marketing ExpertPPC on the internet
www.internet-network-marketing.net
Before Joining {keyword:Arbonne}
Read how I […]
Tags: Adwords Management · ppc management